The web offers many choices to users; your competitor’s sites are just a click away. If users can’t find what they’re looking for on your web site they will take their business elsewhere.
Usability addresses the issue of creating a web site that functions in the way users expect it to. Through knowledge of usability engineering many issues can be identified and addressed. However for optimum usability, testing is necessary.
Usability testing involves observing individual users as they interact with your web site and attempt to perform specific tasks. Once a set of results from a number of users has been gathered (usually 10 or more) the issues can be identified and prioritised before choosing the appropriate course of action.
The course of action taken after identifying the issues will depend on the severity. Minor issues can usually be dealt with by tweaking the design, however major issues will often necessitate a full re-design of the web site.
At MIS Web Design we believe in matching the right skills to the right project. We feel that by having a large in-house development team we are able to assign the perfect selection of individuals that suit your project.